In a world where interactions with vending machines are seen as simply transactional, Atlas wanted stand out by infusing joy into the experience. We created a brand book that reflects that ethos.
Credits:
Agency: Naga DDB Tribal
Creative Director: Rachel Hoo
Copywriter: Valentina Ho
Art Director: Sara Chong
Creative Director: Rachel Hoo
Copywriter: Valentina Ho
Art Director: Sara Chong